Blog — E-commerce tips for PrestaShop, WordPress & Shopware

Tutorials, guides and field-tested insights to optimise your PrestaShop, WordPress and Shopware 6 stores. Conversion, SEO, Core Web Vitals, AI — one post per week.

Conversion and UX

Flash sale with countdown on PrestaShop

A countdown frozen by the cache or shifted by two hours destroys the time constraint a flash sale rests on. The three technical traps, the client-side calculation rule, and the compliance point that limits how often you can repeat the operation.
E-commerce News

Verified Product Reviews in 2026: NF ISO 20488, the End of Fake Reviews, and a Compliant Workflow on PrestaShop

Since the Digital Services Act and the January 2025 decree, hosting unverified reviews is expensive: DGCCRF fines up to 6% of global revenue for deceptive commercial practice. Compliance goes through the NF ISO 20488 standard and an auditable workflow. Comparison of Avis Vérifiés, Trustpilot, eKomi, Trusted Shops solutions on PrestaShop, plus the DIY option with its real hidden cost.